Back in the early days, the days of Web 1.0, the Internet was a very different place. It was filled with stagnant images, and lots and lots of text. In fact, the early web was a pretty boring place, with very little interactivity. Most consumers, if they were on the web at all, had their own website, though these were clunky, unwieldy things – and social networking did not exist at all.

The desire for social networking was one of the driving forces behind the advent of Web 2.0. Actual results included blogging, interactive relationships online, dynamic images, streaming video and most of what modern users take for granted.

With the development of Web 2.0 and the greater interactivity that came with better technology, social networking was born – thus Facebook came to the fore, though it was some years before it gained its current prominent position. Today, social networking is used by consumers and businesses around the world to connect, interact and even drive profitability.

We at Hop Higher can promote your business on the Web 2.0 platform. Web 2.0 is the future and the way forward.