Social Media Marketing & Web 2.0
The advent of Web 2.0 is responsible for the modern internet. Back in the early days, the days of Web 1.0, the internet was a very different place. It was filled with stagnant images, and lots and lots of text. In fact, the early web was a pretty boring place, with very little interactivity. Most consumers, if they were on the web at all, had their own website, though these were clunky, unwieldy things – and social networking did not exist at all.
The desire for social networking was one of the driving forces behind the advent of Web 2.0. Actual results included blogging, interactive relationships online, dynamic images, streaming video and most of what modern users take for granted.
With the development of Web 2.0 and the greater interactivity that came with better technology, social networking was born – thus Facebook came to the fore, though it was some years before it gained its current prominent position. Today, social networking is used by consumers and businesses around the world to connect, interact and even drive profitability.
Social Media Marketing in Action
- Profile Incorporation on major social networking sites including Linkedin, Facebook, Myspace, Flickr and Twitter.
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Blogging - This includes creating customized blogs for your company, product or service and posting the same to the leading blogging sites. This strategy will also helps in generating traffic for the site, getting more backlinks and high rankings in search engines like Google, Yahoo! Search and Bing.
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Social Bookmaking - Social bookmarking service provides direct site visitors, brand exposure and an additional way for the clients to explore even as building link popularity.
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Forum Posting or Signature Posting - A way to get one way quality links, generating a link of your website with an objective anchor text in the signature line of the postings; is known as signature in the forum, and when we take part on your behalf, related to your website and do posting, reply the old threads, its called Forum Posting Services.
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Article Submission – A process of submitting the articles to article directories; a dominant method of getting quality one-way incoming links to your site from authority websites like ezinarticles.com
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Press Release Submission – Submission of Company press release in various press release submission sites gives a great help in creating brand awareness and can help boost your exposure online.
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RSS Feeds Submission - RSS creation and submission to quality RSS directories.
- Video Marketing - Submission of company videos in various video submission sites like Youtube, Myspace, MetaCafe, Photo Bucket and Atom.
